According to Urban Dictionary the term “woke” is described as “The act of being very pretentious about how much you care about a social issue.” The problem we see today stems from the overuse by liberal social justice monsters who think that being “woke” is an excuse to manufacture outrage over just about anything that offends their delicate sensibilities.
GET WOKE, GO BROKE
When a business or industry decides to jump on the liberal “woke” bandwagon, basically alienating half the nation, they see a downtick in business, advertising, and sales, but over time as that stance resonates throughout the country, they see dramatic loss of revenue.
One example of that was Dick’s Sporting Goods that decided to side with the tyrannical gun control liberals, by halting the sales of certain types of rifles, they like to call “assault rifles,” and then banned sales of all guns to anyone under 21 years of age, even if the state’s age of adulthood is legally 18.
In late March we see the ramifications for Dick’s as they reportedly lost $150 million in sales following their getting “woke” and bowing to the social justice crowd of gun-grabbers pushing for gun control.
Another industry that decided to bow to their “woke’ players is the NFL, who rather than taking a stand against players kneeling during the National Anthem at games, instead fiddled around hoping the controversy would go away. It didn’t. Ratings tanked over the months of controversy, and now we see that the NFL network has been forced to make $20 million in cuts and slashed a number of their formally popular shows, because of their “woke” protesters using the Nation Anthem to kneel, while disrepecting the American flag.
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